Our Story

Branded Gen Inc. is more than just a ministry; it’s a movement born from a powerful, God-given vision to transform lives, awaken purpose, and inspire generations.

The story begins in 2010 when Jared Stadtman, sitting in a jail cell, received a seemingly random thought that he now knows was a divine calling from the Lord. The vision? A family embarking on a cross-country journey in an RV to do ministry together—a dream that didn’t yet exist but planted a seed of purpose in Jared’s heart. Fast forward to 2014, Jared received a prophetic word from a stranger, revealing that he would impact the world through digital missions, not from a pulpit. At the time, this seemed mysterious, but in hindsight, it was the foundation for what was to come.

In 2018, Jared and his wife Whitney launched Branded Gen Inc. in Sacramento, CA, as a collection of resources to entertain, equip, and empower people to discover their true identity in Christ. Their mission was clear: to awaken the unique BRAND within every man, woman, and child, helping them realize they were created for a purpose and capable of extraordinary things.

In 2019, another divine encounter led to the creation of The Legion of WAYB4, a comic book and graphic novel series that tells the epic tale of two boys confronting their ultimate destiny in an alternate dimension. This story became a cornerstone for Branded Gen’s mission to inspire and entertain while imparting profound spiritual truths.

By 2024, the Stadtman family had embraced the call to fully involve their greatest assets—their sons, Warrior and Legend. Through a family brainstorming session on a road trip, The Extraordinary Adventures of Shifter and Swifter YouTube channel was born, blending creativity, faith, and fun to inspire kids across the nation. That same year, Whitney launched Raising the Remnant, a podcast offering a bold, faith-centered approach to parenting in a rapidly changing world.

Now, the Stadtman family is embarking on their most ambitious adventure yet—a digital missionary road trip across America. Guided by the Holy Spirit, they are stepping out in faith to share the Gospel, connect with communities, and inspire families to live boldly for Christ. Their journey has come at great personal cost, but their obedience to God’s calling fuels their unwavering commitment.

Branded Gen exists to change lives, one creative adventure at a time.